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borong

borong is a SaaS-enabled marketplace that connects brands like…

Our mission is to help local independent retailers find their best-sellers investors by matching them with the right supplier and brands. We believe that today's evolution of the wholesale industry has stifled the growth of many SME businesses. The supply-chain in Malaysia and across Southeast Asia lacks meaningful real-time connectivity between suppliers and retailers. Hence we are determined to transform this industry by providing businesses the right tools to grow. Our modern, digital approach to the wholesale industry allows retailers to discover, purchase, and manage inventories for their store - all on a single marketplace platform. And our software tool for suppliers helps businesses to deal with all the pain points of growing customer database, from ordering to payments. With our data-driven approach, we connects local, independent retailers with the right brands, distributors, and wholesalers to stock their store with the best products. This saves retailers and suppliers time and money, allowing them to focus on what's most important: building and running their business. borong is headquartered in Kuala Lumpur, Malaysia.
Active Founders
Lennise Ng
Lennise Ng

Lennise Ng, Founder

Lennise Ng is the CEO and co-founder of Borong (formerly Dropee), Southeast Asia's leading and fastest-growing B2B eCommerce platform with embedded financing. Borong revolutionizes informal supply chains by digitizing wholesale trade and empowering SMEs with seamless access to services and working capital. Under her leadership, Borong is on a mission to build the largest, most profitable network of SME businesses in Southeast Asia, driving economic growth and innovation across the region.
Aizat Rahim
Aizat Rahim

Aizat Rahim, Founder

Co-founder of Dropee.
Haslinda Rasip
Haslinda Rasip

Haslinda Rasip, Founder

Jobs at borong
Kuala Lumpur, Federal Territory of Kuala Lumpur, MY
$24K - $40K
6+ years
Kuala Lumpur, Federal Territory of Kuala Lumpur, MY
$60K - $120K
6+ years
borong
Founded:2017
Batch:Winter 2020
Team Size:80
Status:
Active
Location:Kuala Lumpur, Malaysia
Primary Partner:Gustaf Alstromer